Current：Home > InvestHow to make an ad memorable -Wealth Evolution Experts
How to make an ad memorable
View
Date：2025-04-26 02:14:12
Super Bowl ads this year relied heavily on nostalgia and surprise –– a few tricks that turn out to embed information into our brains. Today, neuroscientist Charan Ranganath joins the show to dissect the world of marketing to its biological fundamentals and reveal advertisers' bag of tricks.
Charan Ranganath's new book is Why We Remember: Unlocking Memory's Power to Hold On to What Matters.
For sponsor-free episodes of The Indicator from Planet Money, subscribe to Planet Money+ via Apple Podcasts or at plus.npr.org.
Music by Drop Electric. Find us: TikTok, Instagram, Facebook, Newsletter.
veryGood！ (7)
Related
- Krispy Kreme offers a free dozen Grinch green doughnuts: When to get the deal
- SEC showdowns with CFP implications lead college football games to watch in Week 11
- Car explosion damages homes and vehicles in Queens, New York: Video captures blaze
- Who is racing for 2024 NASCAR Cup Series championship? Final four drivers, odds, stats
- The Daily Money: Spending more on holiday travel?
- Wicked's Ariana Grande, Cynthia Erivo, Idina Menzel and Kristin Chenoweth Have Magical Red Carpet Moment
- How many points did Cooper Flagg score tonight? Freshman gets double-double despite cramps
- Messi, Inter Miami 'keeping calm' before decisive MLS playoff game vs. Atlanta United
- Alex Murdaugh’s murder appeal cites biased clerk and prejudicial evidence
- Sophia Bush's Love For Wicked Has a Sweet One Tree Hill Connection
Ranking
- Average rate on 30
- Wicked Los Angeles Premiere: See All the Celebrity Red Carpet Fashion
- Trump made gains in heavily Hispanic areas all over the map. Here’s how he did it
- Phoenix Suns' Kevin Durant out at least two weeks with left calf strain
- Spooky or not? Some Choa Chu Kang residents say community garden resembles cemetery
- Officials say 1 of several New Jersey wildfires threatens 55 structures; no evacuations ordered
- Oregon allegedly threatened to cancel season if beach volleyball players complained
- Can the Chiefs deliver a perfect season? 10 big questions for NFL's second half
Recommendation
Krispy Kreme offers a free dozen Grinch green doughnuts: When to get the deal
Kirk Herbstreit's late dog Ben gets emotional tribute on 'College GameDay,' Herbstreit cries on set
Barry Keoghan Has the Sweetest Response to Sabrina Carpenter's Grammy Nominations
Slower winds aid firefighters battling destructive blaze in California
Taylor Swift makes surprise visit to Kansas City children’s hospital
Gender identity question, ethnicity option among new additions being added to US Census
Who is racing for 2024 NASCAR Cup Series championship? Final four drivers, odds, stats
HBO Addresses Euphoria Cancellation Rumors Ahead of Season 3